Website, ads, content and automations
A senior digital partner. On subscription.
SharpHaw is a senior-led digital agency subscription for European businesses. It starts with your website and grows into your ads, content and automations. One fixed monthly fee, month-to-month, cancel anytime. A senior engineer with 12+ years inside large product companies does the work.
Websites used to be hard to build, so that’s what everyone sold. But nobody ever wanted a website.
You want strangers becoming customers, and that runs across your ads, your site, your content and follow-ups, whatever happens after someone raises a hand. You need someone that can connect the dots, instead of pushing them into different directions.
SharpHaw draws the line first, then builds the dots to sit on it. Covering every piece used to take a department. It doesn’t anymore.
What comes out the other side is a digital strategy instead of just another link on the internet.
Four dots, one line.
Your website, content, ads and automations, built and run by the same senior engineer on one weekly loop and one monthly fee. From Growth up all four run together; Foundation is the website on its own.
Conversion-First Websites
Built around the enquiry or sale you want, then kept up to date.
Content Engine
Articles in your name for Google and AI search, cut into posts.
Ads Management
Meta and Google as one, tested weekly, tracked click to client.
AI Automations
Your tools connected, so leads and follow-ups run themselves.
Plan. Build. Iterate.
Launch is where the work starts.
Gabriel spent 12+ years building software inside large tech companies, and none of them treat a product as finished. They improve it in sprints: short rounds of work, one after another, each built on what the last one taught them. SharpHaw runs your website, content, ads and automations the same way, because your business keeps changing, and if your marketing stands still, a competitor’s won’t.
A one-off project puts nothing live until its launch in week 6, then stays the same. The weekly loop ships improvements to the website, content, ads and automations every week, so by week 12 it has passed the project and is still rising.
An illustrative first quarter
- 01Start of the week
Plan
We pick the one change most worth making this week, on your site, content, ads or automations, and agree how we’ll know it worked.
- 02During the week
Build
We make it and put it live the same week: small enough to ship fast, careful enough not to break what already works.
- 03End of the week
Iterate
We check what it actually did. What worked gets pushed further, what didn’t gets fixed, and that decides next week’s plan.
Next Monday, it starts again.
Who you work with
You talk to the engineer.
I’m Gabriel, Gabs to most people. I grew up in Rio de Janeiro, I live in Lisbon, and I spent my career as a senior software engineer inside large companies in Europe and Brazil.
I built SharpHaw because I kept seeing the same gap: good people each doing their slice well, and nobody accountable for the whole. So I hold the whole. I plan, build and ship your work myself, in English or Portuguese. No account manager in between, no junior learning on your account, and the same person on every call.
Gabriel Espinheira
Founder and senior software engineer · Lisbon, Portugal
Nothing hidden
You keep what’s yours.
Every term is published before you sign, including the one that isn’t in your favour.
In your name
Yours, always.
Yours from day one, and it leaves with you whenever you leave.
- Domain
- Brand
- Content
- Data
- Analytics
- Ad accounts
Leaves with you, with documentation
Run by SharpHaw
Ours, maintained.
The engine we build, host and keep improving as part of the fee. It stays with us.
- Website code
- Automations
- Custom software
- Infrastructure
- SharpOS
Kept running and improved for you
From the first month to the last
Day one
No setup fee
No discovery fee, no setup invoice, no minimum term.
Every month
Move up, down or out
Change plan or cancel any month, with no penalty.
If you cancel
Two more months live
Your site stays up while we deliver your export with you.
On the way out
€0 to leave
No exit fee. Everything of yours leaves, with documentation.
Let’s make your digital work compound.
Choose a time on Gabriel’s calendar. We’ll go through where you are today, what’s slowing growth, and what’s worth doing first, whether or not we work together.
Gabriel Espinheira
Senior software engineer · English or Portuguese
A focused 30 minutes, not a sales pitch.